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Surf 'n Sand, the Alfred Shaheen label under which Shaheen first printed his legendary textile designs and fabrics, has a rich history. Like other Hawaiian manufacturers of his day, Shaheen's aloha wear was originally made with textiles imported from the mainland. However, using these imported textiles had serious drawbacks and Shaheen soon realized that if he wanted to survive, he must find a way to create his own fabrics. Shaheen set up Surf 'n Sand Hand Prints, his first print plant, in a Quonset hut on the outskirts of town and began scouring Honolulu's junkyards for parts to use in building his equipment. With two inexperienced local workers, Shaheen began building his machinery.
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